What is an ICO?

I want to introduce you to something called an ICO, an Initial Coin Offering. When a new coin or token launches they may do so with an ICO, this is where there is an opportunity to invest in the coin pre-launch, usually at a discounted rate.

This can either be both an opportunity and a risk; some ICO's are expensive due to the hype and the price can fall heavily on exchanges post launch and others can be a relatively cheap way to invest in the long-term future of a coin.

As with any investment, the key is to research, read the website, the white paper, check out the team and understand what they are trying to do.

I am yet to partake in any ICO, but I do keep an eye on upcoming ones on the Smith & Crown website, https://www.smithandcrown.com/icos/.

I did take a look at the Gnosis ICO but did not participate. I felt the coin was overpriced for a launch and the distribution of the coins was questionable. On Coincap.io Gnosis is currently priced at 15th by market cap. I can only see a downside to this in the short term. I like the team behind it, and what they are doing so I may enter at some point in the future as it will likely be a +$1bn market cap at some point. I could be proved wrong but the way the market is now I am going to hold off until there is some stability.

You can read an opinion on the ICO here, http://www.coindesk.com/ethereum-ico-irrationality-300-mil…/.

Looking back at Smith & Crown I am most interested in the Ethbits ICO and am considering a small investment, say 0.5btc. You can read about that here: